Chapter 207: Broke Up with the Supplier
Chapter 207: Broke Up with the Supplier
Chu Lan had anticipated that Sun Yang would pull this tactic.
She responded calmly, just as Jiang Yang had advised.
"Bosses, don't worry, Yang Xin has just run into a small problem with the supplier."
"However, please trust us, Yangxin has the ability to resolve this! We guarantee that the launch of our new products this year will not be affected!"
Chu Lan's words were very convincing, which reassured the hesitant wholesalers.
Some wholesalers still have faith in Yangxin's capabilities, and they expressed their support on the spot.
"President Chu, we trust you! We'll cooperate with Yang Xin this summer!"
However, some wholesalers are still not at ease and have begun to prepare a backup plan for themselves.
"Mr. Chu, we understand your difficulties. However, to be on the safe side, we also need to consider other options."
"Let's see how things go first, and we'll contact you again if needed."
These wholesalers, while outwardly polite, have already begun secretly contacting the Sun family or other brands.
The business world is like a battlefield; there are no permanent friends, only interests.
Chu Lan had seen through all the underhanded tactics of these wholesalers.
She meticulously recorded the movements of each wholesaler in a small notebook.
This little notebook, like a book of life and death, records the choices of each wholesaler.
It's crystal clear who is genuinely cooperating and who is just a fence-sitter.
The advertisements for Sun's women's skirts were everywhere, and they became an instant hit across the country.
Although Jiang Yang deliberately designed the women's dresses that the Sun family launched this time to be a bit "rustic," people still like this style now.
Therefore, as soon as the Sun family's women's skirts came out, they immediately attracted many people to buy them.
A well-known newspaper in Yanjing even wrote a long article praising the Sun family's women's skirts, describing them in glowing terms.
The article also mentioned "Yang Xin" at the end, saying that "Yang Xin's" women's skirts have always been very fashionable, and that they look forward to even better designs this year with more new styles.
Once this article was published, it was like throwing a stone into a calm pond; it immediately stirred up a lot of noise.
Those who were already waiting for Yangxin to release a new model are even more anxious, looking forward to it every day.
"When will Yang Xin release new styles? I can't wait!"
"Yes, I bought a lot of Yang Xin's dresses last year, and I want to buy more this year!"
"I heard Yang Xin had a falling out with her supplier, I wonder if it's true..."
Everyone on the streets was talking about "Yang Xin".
Sun Yang was overjoyed when he saw the newspaper; this was exactly the effect he wanted!
The more attention Yang Xin receives, the harder she will fall!
He knew in his heart that the biggest problem for "Yangxin" right now was the lack of fabric.
No matter how good the design is, it's useless without fabric!
Yang Xin is like a grasshopper in autumn; he won't be able to jump around for many more days!
In an effort to further damage Yang Xin's reputation, Sun Yang also had Liu Chang make a public statement in the media.
“Our Sun family has always regarded Yang Xin as our most important competitor.”
Liu Chang faced the camera, feigning sincerity.
"We hope to progress together with Yang Xin and improve our country's garment industry!"
These words both praised himself and subtly put down Yang Xin.
If Yang Xin accepts the challenge, he'll have to show his true abilities.
But now Yangxin can't even get the fabric sorted out, so how can she possibly compete?
If Yang Xin doesn't accept the challenge, it's tantamount to admitting defeat. How will she survive in the fashion industry after that?
Sun Yang's move was really ruthless!
Chu Lan was furious when she saw Liu Chang's interview and immediately called Jiang Yang.
"Jiang Yang, this Liu Chang is too arrogant! He's clearly provoking us! We have to teach him a lesson!" Chu Lan's tone was furious.
Jiang Yang's voice remained slow and leisurely.
"Sister Chu, don't worry. It's not the right time yet, let's ignore them for now."
"Ignore them? Just let them be so arrogant?" Chu Lan couldn't understand it.
Jiang Yang smiled and said, "Of course not. What we need to do now is to remain still and avoid alerting the enemy, understand?"
Even after hanging up the phone, Chu Lan still felt a little uneasy.
She felt that Jiang Yang seemed to be being too cautious this time.
With no progress from "Yangxin", Sun Yang became even more convinced that there must be something wrong with Jiangyang's raw materials.
Sun Yang laughed triumphantly.
"Haha, this kid has finally fallen into my hands!"
He immediately summoned Liu Chang to his office and issued new orders.
"Liu Chang, increase the publicity! Throw in ads like crazy! I want the whole country to know that the Sun family is the number one women's clothing brand in China!"
Liu Chang patted his chest and guaranteed it.
"Mr. Sun, don't worry! I guarantee I'll complete the mission!"
Sun Yang's order was quickly carried out.
The Sun family's advertisements flooded the entire country like a tidal wave.
The Sun family's women's clothing suddenly became the hottest item.
Several downstream wholesalers, seeing that "Yangxin" had not responded, also began to have doubts.
"Is Yang Xin any good or not?"
"It's already this late and there's still no movement. Could something really have gone wrong?"
"No, I need to leave myself a way out!"
Several wholesalers who had initially held hope for "Yangxin" began secretly contacting the Sun family and quietly purchasing goods from them.
"Sister Chu, is everything ready?" Jiang Yang's excited voice came through the phone.
"Don't worry, everything is ready, we're just waiting for you!"
"start!"
With Jiang Yang's order, the promotion of "Yangxin" summer's new women's dresses surged forth like a dam bursting.
On television, Liu Xiaoqing wore a new dress called "Yang Xin". She smiled happily, and her figure was great. The dress made her look even more radiant and beautiful.
On the radio, Liu Xiaoqing's sweet voice repeated the advertising slogan for the "Yangxin" new dress over and over again.
Newspapers and magazines were filled with large advertisements for "Yangxin" women's skirts.
Yang Xin's publicity campaign was like throwing a bomb into a calm lake, instantly making things lively.
"Wow, this dress is so pretty!"
"Yes, it will definitely show off your figure!"
"Liu Xiaoqing looks so beautiful in it, I want to buy one too!"
People were talking about Yang Xin's new dress everywhere, and it suddenly became the most talked-about topic.
Sun Yang was leisurely drinking tea in his office when he suddenly heard his secretary rushing in in a panic.
"Mr. Sun, something terrible has happened! Yang Xin has started her counterattack!"
Sun Yang's face immediately darkened, and he slammed his teacup heavily on the table.
"Counterattack? How can they counterattack?" Sun Yang's voice was cold and somewhat disdainful.
He couldn't understand what "Yang Xin" could do if all the materials were cut off.
"They...they released a new women's dress and even hired Liu Xiaoqing to do the advertising. The ads are everywhere..." The secretary's voice trailed off, clearly frightened by Sun Yang.
"what?!"
Sun Yang suddenly stood up and snatched the newspaper from his secretary's hand. It featured an advertisement for "Yang Xin's" new dress, with Liu Xiaoqing smiling brightly, as if mocking his uselessness.
Sun Yang's eyes widened, as if he were about to explode with anger.
"Impossible! This is impossible!"
He couldn't believe that his well-thought-out plan had failed to trap "Yang Xin," and that they could even fight back!
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